Friday, October 25, 2013

Own the Moment



 The concept of time, unique to us humans, only exists in this very moment.  Our past is in the history books.  And our future doesn’t exist until the moment arrives when we can take action to leave our imprint. 

So when an opportunity presents itself that could catapult you and your talent to the next level and change your life, take the risk in that moment. There is a line I wrote for the Oil Painter’s of America award we present annually. It is “I applaud every OPA member who takes creative risks.”  Just imagine all the different “schools” of art that came about when artists tried other surfaces beyond the cave walls.  The joy of being an artist is to try the untried.
"Showtime" by Daniel Livingston
So go ahead and boldly brush that bright orange “light” on the cheek of the portrait you’re painting. You may tone it down later but take the leap now.  Sign up for the Third Annual Plein Air Convention in April in Monterey.  You know you want to attend because you’ve heard it is a life changing experience.  Submit your best work to an online contest to bring your work to the attention of a vast audience.  The RayMar online contest is the risky idea I created in 2005 to showcase artists and their work. We are near the close of the seventh contest and are inviting judges for the eight contest that begins in April 2014.  Other contests have adopted my original format for even more opportunities to expose your art. 

 Louis Pasteur said, “Chance favors the prepared mind”.  I have come to believe the most successful artists are disciplined to be ready for challenges. So seize each opportunity when it arrives.  Go beyond being in the moment and own the moment when all that you’ve worked for in the past meshes together as you shoot for the stars in your future. 

- Catherine Dietrich

Friday, May 17, 2013

Conventions Inspire



April turned out to be convention month for RayMar.  Emily and I manned (or “womanned”) vendor booths at the 2nd Annual Plein Air Convention and Expo in Monterey and the 15th Annual Portrait Society of America’s Conference in Atlanta. Meeting many long time artist customers and new ones was the convention highlight for us.  
Cathy and Emily speaking about RayMar Products
We unveiled our new multi-dimensional carrier.  Artists have asked for a carrier to transport multiple sizes.  The “Multi” holds the most popular travel sizes 8 x 10, 11 x 14, and 12 x 16 in one carrier. When word got around the convention about this new carrier we sold out twice and then took orders. They are now for sale on our website.

Each convention focused on a different genre of painting.  However, artists told us all subjects inspire them to paint.  We discovered portrait artists paint en plein air and plein air artists paint portraits.  Seemingly a surprise at first, but then we realized artists are open to the world and their sources of inspiration are limitless.

 With hundreds of attendees to view demos and lectures by the top artists in their fields these two conventions supplied inspiration at the highest level. If you were on the fence about attending and passed this year, I highly recommend you participate in one of these next year. They were both well conceived, organized and delivered!
Emily Dietrich with Aaron Westerberg at PSA Awards Banquet

Apart from the scheduled convention events, it is the gathering of so many like minded, creative artists that built intense excitement. From my perspective, to solidify the importance of creating art and the desire to support each other’s efforts is the main purpose of these conventions. Plein Air Magazine has already sent an email advertising next year’s convention, their third annual, which will be in Monterey again. So schedule a convention in your future and prepare for you and your art to grow exponentially.    

- Cathy











  

Monday, April 1, 2013

Artist Demos, In the Style of the Scottsdale Artist’s School


The Scottsdale Artist’s School has created a series of events to accompany their workshop program.  Beginning last October and scheduled through May, selected instructors paint a portrait or figure demo at the school or the nearby Legacy Gallery.  RayMar was invited to be a sponsor and I was excited that I could attend and bring a guest, as well as support the school.

The events have captured the interest of the art community.   Each special event is a condensed mini workshop and is perfect for the artist whose schedule does not permit a week long class.  The demos take place on the expansive second floor of the Legacy Gallery where the audience is surrounded by beautiful art.  With lights, sound projection and a large screen video of the painting in progress, it is a performance.  But even with fifty or more in attendance, a sense of intimacy pervades. The artists answer questions and often share their personal philosophies about life and art through anecdotes from their artistic journey.

I feel the learning opportunities inherent in a live painting demonstration surpass instructional books and lectures. The on the spot lessons from the demos by Daniel Keys, Casey Baugh, Jeffrey Watts, Robert Liberace, Romel de la Torre and David Kassan were invaluable and I learned a lot. David donated revenues from his demo to his new Kassan foundation to assist a visual artist and a musician each year. RayMar donated a 12 x 16 panel carrier filled with three panels that was raffled off to support the school.

Congratulations to the Scottsdale Artist’s School for creating an exciting venue beyond the traditional classroom! The best news is the school has planned more artist demonstrations for the next school term.  So if you plan to attend a Scottsdale Artist’s School workshop check to see if there will be an extra demo event planned with your favorite instructor!


Cathy Dietrich

Casey Baugh

  Jeffrey Watts
 
Nancy Guzik

Romel de la Torre

David Kassan

Wednesday, March 13, 2013

How Long Will It Take and When Will It be Finished?

Most events have an expected time frame from start to finish. Two hours for a concert, an hour to bake a cake, and three hours to fly to Chicago from Phoenix all seem about right.
 
We’ve heard the line “Rome wasn’t built in a day”, but how long did it take?  This question is not so much about how long as the inherent thought, good things take time.

So in the subjective world of art, when is a painting finished? How does the artist know after a myriad of brushstrokes when the last one has been applied? Depending on the artist’s style and technique, from the initial block in to some spot along the path to completion, the painting is finished when the artist has nothing more to “say” in paint.

When asked, “How do you know when the painting is done?” my art school painting instructor answered, “The painting is finished when the telephone rings.” The class laughed and thought it was one of his frequent riddles.  I asked what he meant.  He replied, “If a painting represents your thought, when you have said what you want to say, it is done at that moment.”

I still didn’t understand.  Then I got it. An artist needs to decide to what extent he wishes to develop a painting.  Will it remain a loose impressionistic piece or a highly developed photo realistic rendering?  Any stop along the way could be considered its final destination depending on the artist’s vision. The artist is the CEO of his painting and must make that call.

So start some paintings and focus in on when to “wrap” them.  It could be when the telephone rings, or the dog barks or when you feel no more strokes are required. And the more painting starts you make, your art will ultimately project your own unique style and connect with collectors who will “hear” your very recognizable voice.

 

Friday, May 4, 2012

Nothing Plain About Red Rock


The First Annual Plein Air Convention (April 12-15)  in Las Vegas at The Red Rock Casino was historic.  RayMar was a sponsor and Emily and I filled a mini van with panels and carriers and drove over from Phoenix.  Billed as the largest gathering of plein air painters in history we were ready for the “Plein Air Show”.  It promised to be unique in the annals of conventions and it delivered… complete with a marching band, show girls and Elvis. After all it was Vegas.  It was three weeks ago and the buzz is still going.

 At the onset there was a feeling in the convention hall that something historic and hugely successful was happening.  Artists and sponsors along with the Plein Air staff sensed the bar had been raised and a new standard set for artists to learn and paint in a convention venue.

 The floor layout put artists and sponsors together and it felt more like a reunion than a convention.  We frequently heard, “Oh I’ve used your panels and carriers for years”. We squealed with delight meeting long time customers and new ones and thank everyone who stopped by to share their stories. Morgan Samuel Price showed me her seasoned carrier from 2002. It was still in service and I wanted it for our archives.  She inscribed the old one “To Cathy, great wet painting carrier!!!!” and I swapped it out for a new one.
Morgan's old carrier!
Emily, Morgan Samuel Price, Richard Lindenberg, and Cathy
Pat Welsh, Cathy, & Chris Adessa at the Plein Air Convention

Alexey Steele "traveling light" with RayMar carriers at Red Rock

The inspiring lectures and demos energized the artists and our sales resembled a feeding frenzy.  We even sold our samples to a New Zealand artist who said they had nothing like our product.  The creative energy was “over the top”. Tony Pro told us he sold everything he had…all his demos and DVDs.

Later as we packed up two banners and a logo table cloth the General Pencil Co. sponsor in the next booth asked, “ if that was all we had to pack”?  We answered “yes” and he smiled and said “Show off”.  We felt euphoric with solid confirmation that artists like our products.  We felt like an overnight success that took 14 years.

I imagine an artist has a similar feeling when their artwork sells.  The joy is overwhelming when someone is moved to purchase your work and we’re pleased that you like our “work”.  I don’t know how the Plein Air staff will top this event but we’ll find out when we see you at the 2nd Annual Plein Air Convention next year.

Cathy and Emily Dietrich      


Tuesday, March 13, 2012

It's Show Time


     It all began in January with the Putney Painters' week at the Scottsdale Artists’ School and exhibit at The Legacy Gallery.  Since then my show attendance and collecting have escalated.  After I won the silent auction dual painting by Kathy Anderson and Stephanie Birdsall , Stephanie invited me to Tucson for pot luck before the Settler’s West Gallery annual miniature show in February.
     I arrived and unacquainted with most of Stephanie’s artist guests switched into artist-speak for some intense hob nobbing. I met many brand new seemingly “old friends”, among them Tim Newton of the Salmagundi Club, Albert Handell with his signature tomato soup colored suspenders and Stephen C. Datz, stellar landscape artist from Colorado.  Chatting it up with Anita Mosher and Carol Swinney I realized I need to be with artists to fuel my energy and passion. Back at my hotel I felt like a “born again artist”.
     The 30th annual Settler’s West Gallery miniature show was a big hit. Gallery director Stuart Johnson indicated it’s the gallery’s most successful show.  This year 322 pieces from 220 artists were exhibited.  I tried to resist slipping my name into the little white numbered boxes but to no avail. My name was announced for my two favorite paintings. Eureka!
      Next up was last Thursday's opening reception at the Legacy Gallery for Robert Coombs, who was our first grand prize winner in 2005.  I also met with Kate Sammons who encouraged me to set up my studio, Romel De La Torre, who was a contest finalist numerous times and Mary Qian, the OPA top prize winner in 2010, who planned a career in animation but changed to fine art.  We’re glad she did.
    General Manager Scott Jones is thrilled with the entries for Legacy’s 2nd Annual Salon in April.  It will be preceded by their auction on March 31st.  It will be my first auction and I look forward to viewing originals by Charles Russell, Howard Terpning and Oscar Berninghaus.
     RayMar has some upcoming shows too:  The 1st Annual Plein Air Convention in Las Vegas in April where we have been designated The Official Panel of the Convention and our third Weekend with the Masters, this year in San Diego in September.
     We look forward to meeting you, viewing your wonderful work and discovering the supplies you want us to create to enhance your painting experience.

Happy Painting, Cathy 

Thursday, February 2, 2012

Putney Painters Paint Scottsdale


We heard they were coming!  Scottsdale Artists’ School hosted Putney Painter workshop week January 16-20. And nearby in the arts district the Legacy Gallery advertised a Putney Painters and Friends exhibit with several ticketed events. Emily and I were intrigued and signed up.

For some background; nine years ago when Richard Schmid and Nancy Guzik relocated to New England they invited artists to paint and learn from them at the Village Art Center in Putney, Vermont. Thus the Putney Painters formed and later expanded to include artists from other areas of the country.

Emily met Casey Baugh at WWM in Monterey and invited him to enter our contest. He entered in the last month and was a prize winner!  She also met Kathy Anderson at the New York Intensive hosted by American Artist last June. So we signed up for Casey Baugh’s demo at the School, Stephanie Birdsall and Kathy Anderson’s swinging brushes dual demo and Nancy Guzik’s slide presentation at the gallery.

Casey painted Stephanie Birdsall’s daughter Marion in an all day demo at the school and mesmerized us. Then at the gallery Nancy shared paintings from the past that inspire her and showed some special works she and Richard created over the years. I had never seen two artists paint on the same painting and it was a thrill to watch Stephanie and Kathy create one.

Bids seemed stalled in the silent auction for their dual painting. When Scott Jones, the General Manager of the Legacy Gallery, announced bidding would close soon I put my name down a few times and overheard someone say “that painting is mine”. I got caught up in other conversations, then got a surprise tap on my shoulder and was shown the clipboard with congratulations written next to my name. The painting was mine!

I couldn’t imagine how the evening could have been more perfect, until Daniel Keys invited us to go to dinner with all the Putney painters.  As I chatted with Michelle Dunaway and Kathy Anderson, I looked over the table of more than twenty top professional artists including Nancy Guzik and felt so proud of our products and contest that brought us into this world of artists!  

Cathy Dietrich  

Kathy Anderson (left) and Stephanie Birdsall (middle) and the painting the artists created with Cathy Dietrich (right) who won the painting in the silent auction.